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Alaa El Taweel

Public Relations Manager/Designer

alaa@tekhagroup.com

Alaa obtained her bachelor degree  in communication/graphic design from the University of Sharjah 2012-2016 (Excellent), as honors student. She completed her training with Tekha Group. 

Her Responsibilities:

- Develops  marketing communications plan including strategy, goals, and tactics

- Develops media relations strategy, seeking high-level placements in print, broadcast and online media

- Coordinates all public relations activities

- Directs social media team to engage audiences across traditional and new media

- Leverages existing media relationships and cultivate new contacts within business and industry media

- Manages media inquiries and interview requests

- Creates content for press releases, byline articles and keynote presentations

- Monitor, analyze and communicate PR results on a quarterly basis

- Evaluates opportunities for partnerships, sponsorships and advertising on an on-going basis.

- Builds relationships with thought leaders to grow industry awareness

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